Lizard's Rant


The Official Blog of SportsLizard.com

Tuff Stuff Mixed Marketing Message

October 1st, 2008

Today I received a newsletter from Tuff Stuff. Upon opening, I was greeted with the following:

Tuff Stuff Newsletter

See how it says “To get the free pricing right now, click here.” Well, I clicked and was brought to this:

Tuff Stuff Newsletter

So I clicked again and was brought to the F+W Publications Tuff Stuff Back-Issue Store, where I could add new pricing to my cart for $4.99/set:

Tuff Stuff Newsletter

News flash Tuff Stuff - if it’s $4.99, it’s not free. Knowing them, this probably wasn’t intentional. Hell, they probably never even noticed it (or any of the other plethora of errors I notice in the 10 minutes a month I spend on their site). Still, it’s annoying and looks sloppy. Here I thought they might be offering something for free that collectors might find a tiny bit useful. I was wrong.

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Comments


One Response to “Tuff Stuff Mixed Marketing Message”

  1. JRJ Says:

    Nice catch.
    But the “clicking” part was free!

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